When you speak to non-events people and explain that you work in the conference and meetings industry, they usually envisage a grey, stuffy room full of people in grey suits, dozing off in front of a grey pie chart being presented by John Major. How wrong they are.
The conference and meetings industry isn’t a bowl of grey porridge; it’s a colourful, diverse, and creative sector, and all made possible thanks to the innovation and enthusiasm of the agency sector.
This is why we launched the awards last year – the CNAAs aspire to recognise the hard work and achievements of the diverse agency sector. From those offering creative experiences to those handling travel arrangements, everyone plays a large role in underlining the value of our industry.